Authors Archives: Marjut Johansson

Hybridities in political media discourse

1. Political discourse in context

In the age of mediatized mass democracies, political discourse in the media is an important means for ordinary people to encounter politics (Lauerbach & Fetzer, 2007). This is particularly true of political debates and interviews, in which political information is transmitted in dialogue-anchored forms. Against this background, different discourse genres, such as political interviews, panel interviews or talk shows provide the opportunity, first, to translate politics, which has been frequently conceptualized as a macro structural phenomenon, into text and talk (Chilton & Sch√§ffner, 2002); second, to transfer macro-domain oriented politics to the micro domain; and third, to personify party-political programs, agendas and ideologies. Furthermore, the dialogic nature of these genres allows for the presentation of symbolic politics (Sarcinelli, 1987) as a language game composed of questions and answers, in which the politician’s and journalist’s argumentation and their underlying reasoning and negotiation of meaning are made explicit. This sort of contextualization facilitates and supports the comprehension of macro politics, making it more accessible to the general public.

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